Book Description
The New York Times, the world's most respected newspaper and
one of the world's most powerful brands, now opens its
archives of history-making headlines and unforgettable
photographs so that readers can relive the greatest business
events of the twentieth century. In this fascinating
retrospective, readers get a collection of one hundred of the
most memorable business news articles, along with their
original headlines and photographs, documenting the century
of business--as only the venerable "newspaper or
record" can. Features: the most important development in
business, technology, finance, and innovation--from Henry
Ford's Model T to the McDonald's burger to the beginning of
talking movies to the introduction of frozen food; the most
sensational business figures, as well as obituaries of
important characters; infamous business scandals, including
the siege of the tobacco industry. The New York Times Century
of Business brings together all of the most influential
people and events that have shaped the business landscape
from 1900 to today. All articles will be accompanied by an
introduction that provides readers the necessary context and
background to the event. In addition, the book will feature a
5,000 word introduction that: provides an interesting
overview of how the changes in business over the past 100
years were covered by a great newspaper; comments on the
significance of the major trends.
